That Ice Bucket Challenge

16:18

If something is raising awareness for charity, it can only ever be a good thing. Over the past years, there have been many crazes that have swept the nation where people do silly things all in the name of charity. Comic Relief and Children in Need instantly spring to my mind. All in all, it's a nice bit of fun, and of course, all for a good cause.

The latest craze is the Ice Bucket challenge. Usually, a craze comes and goes after a week (see the Harlem Shake, Gangnam Style et al), but this one has been going on for some time now, and a lot of A-list celebrities are joining the bandwagon and having a go.

This sounds great, doesn't it? If a celebrity is doing something to raise charitable awareness to ALS association (and other charities), then it is only ever going to be a good thing. Well, I'm afraid it's not.

Don't get me wrong here; a lot of people who have done the challenge have mentioned the charity and how to donate. But a lot - and I mean a lot - are doing it without giving a mention to the charity, and this includes the big celebrities too.

Though arguably just doing the challenge is raising awareness itself, people who have never heard of the meaning behind the challenge would be misled into thinking it's just another craze with no real meaning behind it. In case you didn't know, the ice water is meant to temporarily numb your nerves; therefore the sensation of motor neuron disease can be felt, theoretically.

It gives me the feeling that these celebrities are just doing it for the brownie points, to get another fifteen minutes of fame. Again, I'm not generalising all celebs here, but too many are just doing it for what looks like the sheer bloody hell of it.

Have I done the challenge? No, admittedly. But I have donated, and that's all that matters. You too can donate very easily:

If you are in the USA, visit this page: https://secure2.convio.net/alsa/site/Donation2?df_id=27420&27420.donation=form1

If you are the UK, you can visit any one of the three of these sites: http://www.mndassociation.org/news-and-events/Latest+News/the-mnd-ice-bucket-challenge

https://www.justgiving.com/mndassoc/

http://www.macmillan.org.uk/ice-nominate.html

Of course, you don't have to be in the US or UK to donate, that's just where the websites are based. And please, if you are braver than me to do the challenge, don't forget to mention about donating!

On an unrelated note, I have a new video out which involves lots of burping!



0 comments